Navigate changing hosting economics with the Microsoft Datacenter Optimization initiative

The hosting and hybrid cloud business models are currently experiencing challenges due to shifts in infrastructure economics. Although the complete impact on the market won’t be apparent until 2027, partners who start planning early will have a better chance to safeguard their margins, keep their clients, and create unique offers in hybrid and AI-enhanced scenarios.

Microsoft’s Datacenter Optimization (DCO) initiative is designed to help you move beyond the traditional Services Provider License Agreement (SPLA) model. This will enable you to create a more robust, resilient business by modernising customer environments and tapping into fresh recurring revenue streams across Azure, hybrid, and AI-enhanced services.

To navigate these changes effectively, it’s essential to start your journey. Check out the Microsoft Hybrid Cloud Partners podcast, which you can find on YouTube, Spotify, Apple, and Amazon. This podcast provides insights into how the changing economics of infrastructure are reshaping the hybrid cloud landscape and what this means for your long-term partner strategy.

This shift is more than just about aligning licenses; it’s about creating a resilient and distinct business focused on services for the future. Find additional resources and support on the Microsoft Datacenter Optimization page to help you plan confidently and grow alongside Microsoft.

Catch the latest episode of the Microsoft Hybrid Cloud Partners podcast